Fruit and vegetable pulps can be used in a wider range of plant-based food and beverage items because they are exclusively sourced from plants, which makes them appropriate for these dietary choices. The market for fruit and vegetable pulp is being driven by the growing demand for food products that are organic and obtained responsibly. Customers are starting to embrace the expanding trend of clean-label items. A growing number of consumers are drawn to minimally processed foods and drinks that don’t include any natural additives.
According to SPER market research, ‘Fruit and Vegetable Pulp Market Size- By Source, By Application, By Distribution Channel – Regional Outlook, Competitive Strategies and Segment Forecast to 2033’ state that the Fruit and Vegetable Pulp Market is predicted to reach USD 5.82 billion by 2033 with a CAGR of 6.62%
There are several crucial factors are driving the remarkable expansion. Fruit and vegetable pulp, which is used as a component in many different products like juices, jams, sauces, and baked goods, is in greater demand as the food and beverage sector expands. Fruit and vegetable pulp is also used to improve the nutritional value and sensory appeal of functional beverages, which are becoming more and more popular and offer certain health benefits. Technological developments in processing methods have further enhanced pulp’s quality and shelf life, increasing its appeal to producers and consumers alike.
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Still, there are certain challenges facing the market. Ensuring product safety and meeting consumer expectations requires adherence to food safety regulations. The right procedures must be followed for handling, processing, and packing. Aside from waste management, sustainable sourcing, and minimizing environmental effect in areas like energy and water consumption, the market also faces sustainability problems. To maintain smooth operations and overcome obstacles, the intricate supply chain comprising farmers, processors, distributors, and retailers necessitates effective coordination and communication. To succeed in the fruit and vegetable pulp industry, one must follow food safety regulations, put sustainable practices into place, and improve supply chain management.
The COVID-19 pandemic has resulted in a change in consumer purchasing habits, with a greater inclination towards home cooking and internet shopping. Fruit and vegetable pulp’s distribution channels were impacted by this shift, which made e-commerce and direct-to-consumer sales more important. In addition, the demand for fruit and vegetable pulp—a frequently used ingredient in foodservice establishments—was impacted significantly by the closure of hotels, cafes, and restaurants as a result of lockdowns.
Furthermore, the Asia Pacific market produced a substantial 47.82% of global revenue due to the region’s high grain production capacity and ideal growing conditions for a wide range of fruits and vegetables. Demand for sustainably sourced organic products has surged due to people’s growing preference for organic foods and juices in the region as well as their increased awareness of the synthetic components in packaged juices. Additionally, some of the market key players are ABC Fruits, Agrana Group, Conagra Brands Inc., Dohler GmBH, Ingredion, Iprona AG, Kiril Mischeff Limited, Keventer Group, Pepsico, Pursuit, Sunimpex, Others.
For More Information, refer to below link:-
Fruit Pulp Market Research Report
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